Working in edtech marketing is personal for me. Since I was a kid, I’ve been motivated to learn with startup platforms that were changing the face of education in the early 2000s.
Fast forward to 2020—when the pandemic started revealing that edtech would be the future of learning, I wanted to reach students with these tools. I started small. A personalized summer learning guide for my 10-year-old brother, filled with free online platforms to help him avoid the COVID-summer slide, turned into a dozen more for elementary-age students in my hometown’s public library network in San Francisco.
As I built up my journalism portfolio writing for my college paper and the EdWeek Market Brief, I realized I wanted to write exclusively about education and bring voice, values, and personality to my writing skills. Marketing seemed like a natural transition for me.
I graduated from NYU this year with a degree in education, tech, and entrepreneurship. Based in New York City, I’m an Associate Product Marketing Manager at Learning A-Z and am actively involved with edtech startups.